As businesses reach at the last quarter of the year, they see an explosion of new leads and updates to existing CRM records thanks to ramped-up campaign activities for Q4. Failing to prepare your CRM can leave you with bad data, error-prone workflows, and angry execs at the most revenue-critical time of year. Preparing your […]
At the recently concluded Dreamforce 23 event, all the spotlight was on the Einstein 1 Platform & Einstein Co-Pilot, aligning with the event slogan AI + CRM + Data + Trust. Naturally, trust took precedence in the announcement, as the AI trust gap is the most common challenge businesses face when implementing AI in their […]
The adoption of AI in the enterprise is fast accelerating into Q4 of 2023 as organizations race to deploy it in various core business operations such as sales and marketing, finance, and service. IDC predicts that businesses will invest over $500 billion in AI by 2024, with natural language processing, computer vision, predictive analytics, and […]
Dreamforce, the world’s largest AI event, is just around the corner. With over 1500 immersive sessions filled with invaluable learning experiences, this event promises to be an exciting opportunity to learn, connect and share. However, for women working in tech companies, there’s a unique focus on sessions that highlight the pivotal role of women in […]
Sales Planning is a crucial component in revenue generation. Companies can achieve sustainable growth by aligning sales efforts with business objectives. But the catch lies in picking the right sales planning strategies for your team. The ideal sales planning strategy depends on your company’s stage, needs, resources, and operating mode. In this blog, we have […]
Salesforce has been delving into Generative AI, revolutionizing its application in enterprises. Taking a significant step forward, Salesforce has made BYOM, Einstein Studio GA for users. Geared towards expediting AI implementation in enterprises, Einstein Studio streamlines AI model management and deployment, reducing time and costs. Moreover, once an AI model is deployed within the Salesforce […]
Salesforce has released the key dates for the upcoming Winter’24 Release, and the pre-org release has gone live already. Pre-org release updates play a crucial role in preparing users for the upcoming release. These updates provide users with an opportunity to familiarize themselves with the new features and functionalities that will be introduced in the […]
The countdown to Dreamforce 2023 has begun! The gala event holds a special place in Salesforce as it is the most epic amalgamation of new announcements, product innovations, certifications, and networking. This year, HIC Global Solutions is flying to San Francisco to witness the excitement unfold in person. And, As the Salesforce community prepares for […]
Dwelling upon the power of AI, Data, and CRM, the latest Commerce Cloud innovations are set to enable businesses to utilize digital platforms and technologies for enhancing their sales processes, customer service interactions, and marketing strategies. These features come in the form of embedded apps and integrations that aim to help businesses create a seamless […]
Salesforce user adoption is essentially the extent to which customers include the platform for their each day tasks. It additionally suggests how nicely your Salesforce implementation associate has tailor-made the CRM to meet the organization’s special needs. When your organization invests in Salesforce, there’s a shared excitement about the potential it holds for driving business […]
The introduction of Sales GPT and Service GPT by Salesforce represents a major breakthrough in the realm of AI-powered tools for sales and service operations. These cutting-edge solutions leverage the power of natural language processing (NLP) and machine learning to transform how businesses engage with their customers, optimize processes, and drive revenue growth. Most importantly, […]
With the evolving technology and customer expectations, Banks recognize the value of personalized experiences and are investing in solutions that can meet the evolving demands of their customers. Salesforce’s Financial Services Cloud provides the banking sector providing with the necessary tools to drive personalization and enhance customer experiences by leveraging the power of AI, Data, […]
Salesforce introduced Salesforce Starter for Indian SMEs to leverage the power of a world-leading CRM platform, previously available mostly to larger enterprises, to effectively manage sales, service marketing, and improve business outcomes. As SMBs hold their significance as drivers of the Indian economy, the custom CRM, designed specifically for them, will accentuate their potential to […]
Salesforce’s recent announcements around AI CRM and Data have been revolutionizing businesses across various industries. Right from its integration with Google Cloud to unlock the power of AI, CRM, and Data in business to incorporating them into Field Service Operations, it seems Salesforce is determined to help businesses navigate tech transformations and the inflationary crisis […]
The recent surveys conducted by Salesforce brought up the concerns of security risks with company-owned data and the lack of confidence of two-thirds of the customers regarding their tech stacks’ incompatibility with AI. To counter these challenges,Salesforce Unveils AI Cloud to Transform Enterprise CRM. AI Cloud empowers businesses to host and deliver AI models, enabling […]
One of Salesforce’s biggest events, Connections 23, was held in Chicago last week. As evident from Salesforce’s recent announcements, AI took center stage at the event. Two significant revelations were made for the Marketing and Commerce business, revolving around their slogan: AI+CRM+Data=customer success. HIC Global Solutions was proud to attend the event and witness the […]
Merely deploying the Sales Cloud platform into your business is not enough. It’s just half the battle won. To unlock the full potential of Sales Cloud, you must adhere to the best practices of Sales Cloud implementation. Following best practices in Sales Cloud implementation contributes to improved sales effectiveness, enhanced customer satisfaction, and a competitive […]
One of the two popular marketing automation platforms, Pardot helps businesses maximize marketing efficiency by improving lead generation, nurturing, and conversion rates. Pardot can be a complex platform to implement, and it is crucial that you understand its features and best practices to maximize its potential. This blog provides a comprehensive introduction to the Pardot […]
For businesses looking to transform their customer service, Salesforce CTI integration can be significantly beneficial. With this solution, you can improve your agents’ efficiency to deliver impactful service experiences to customers. CTI, in itself, is a remarkable innovation in customer service, and its integration with Salesforce further enhances the experience with quick access to customer […]
Dubbed the future of CRM and sales, Salesforce Lightning is a completely re-imagined Salesforce platform designed to take sales productivity to the next level. Lightning Experience and the revamped CRM user interface provide a faster, more efficient way of selling. With its modern, intuitive user interface, the platform makes it easy for sales teams to […]
Salesforce CRM’s implementation into your business alone won’t suffice to maximize its potential. To fully harness Salesforce’s capabilities, it’s imperative to maintain its seamless functionality, perform regular upgrades, conduct integrations, and monitor errors in a proactive fashion. Salesforce Managed Services offer these proactive support services to equip organizations with the ability to effectively operate and […]
CAN SPAM is the U.S. Federal standard for sending emails. The law requires businesses that send commercial emails with the primary purpose of delivering commercial content to meet certain criteria and regulations. While it is solely a company’s responsibility to comply with the CAN-SPAM guidelines, Marketing Cloud makes it easier to follow them by activating […]
Salesforce releases often generate excitement in the Salesforce community as users eagerly anticipate the new capabilities and tools they can leverage to enhance their business processes. So, rejoicing the users, Salesforce has announced the Summer 23 Release dates. Head over to the link to know the key dates and preview information on what to expect […]
Today technology has become an indispensable tool for optimizing operations and boosting productivity. However, sometimes businesses can go overboard with technology, leading to vendor sprawl – an overwhelming amount of disparate technology solutions. The result is a jumbled mess of apps and silos that can hinder business growth. The ideal solution is to consolidate your […]
Salesforce AppExchange is a treasure trove of apps that can help you customize and enhance your Salesforce experience. With over 5,000 apps to choose from, there’s an app for almost everything you need – from data cleansing and document generation to marketing automation and project management. With so many providers and features available for a […]
Salesforce has recently released a new type of user license, the Salesforce Integration User license, designed particularly for system-to-system integrations. This license only provides API access, meaning that users assigned this license type cannot access the instance’s functionality or data through the user interface. Permission sets based on Salesforce Integration APIs should be used alongside […]
Einstein GPT is a breakthrough solution in the world of CRM, as it is the first generative AI CRM platform designed specifically to unlock the power of generative AI in CRM. By integrating cutting-edge generative AI technology into the Salesforce CRM, users can easily and quickly create AI-generated content for every aspect of their interactions, […]
The importance of maximizing ROI for Salesforce implementation is huge. For any business, it is essential to ensure that your investment in Salesforce is paying off and delivering the expected results. By focusing on maximizing ROI, you can identify areas where improvements can be made and make necessary changes to optimize your Salesforce implementation. Whether […]
Cost estimation is an essential aspect of Salesforce implementation that helps organizations stay on budget, optimize resources, and plan for the future. With a detailed understanding of the factors that impact costs, organizations can make informed decisions about what elements of the project to focus on first, what resources to allocate to each task, and […]
Salesforce recently released its annual State of Sales report. This report provides an in-depth analysis of the sales trends and challenges that businesses are currently facing. The findings of the report also reveal a poor revenue growth in sales last year. While the year 2023 casts gloomy expectations, sales teams are now needed to reimagine […]
A custom-built CRM is a platform designed and developed specifically to meet the unique needs and requirements of a particular business. Unlike off-the-shelf CRM solutions that come with a standard set of features and functions, a custom-built CRM is tailored to the specific processes, workflows, and business objectives. A custom CRM can help make your […]
Salesforce, the world leader in CRM technology, unveiled a suite of fresh innovations to help retailers nurture their advertising sales, gain greater transparency of transactions between digital and brick-and-mortar stores, and uncover new opportunities with their customer data. The New Retail Innovations include Salesforce for Retail Media Commerce Cloud innovations Salesforce Genie Customer Data Cloud […]
According to Salesforce, 90% of the Salesforce customers rely on Salesforce CRM Consulting Partners and their apps, shedding light on the fact that hiring a Salesforce Application Consultant is essential to the growth of your business. But with so many consultants in the market, how do you know which one is right for your needs? To help you make […]
For Salesforce customers, this means there’s a lot of great new functionality to explore. From enhanced declarative features to exciting features for developers, Salesforce Spring ’23 delivers the tools you need to maximize your efficiency and productivity. Let’s take a look at the top 10 features and how they can help you get the most […]
Salesforce to Quickbooks Integration is crucial for many businesses. This gives full visibility into how the business is performing and what improvements can be made. Using CRM and accounting software, customer information and invoicing are shared between the two departments. With Salesforce to QuickBooks integration, you can reduce duplicate data entry, increase productivity, and gain […]
Have you started preparing to migrate your existing workflows into Flow? Are you familiar with the ins and outs of Salesforce Flow? If not, our latest blog is here to help! We know Flow is a powerful tool to automate business processes quickly and has more capabilities than Workflow Rule and Process Builder. As Salesforce […]
The Salesforce LIVE: India event, streamed live on 6th July 2022, unfolded a series of innovations and new ventures. This virtual event had an interesting lineup of sessions that began with the main show, followed by product demos and inspiring success stories from luminary speakers and trailblazers. The agenda of the event was centered on […]