If you’re a business looking to implement Generative AI but are concerned about security and legal issues, you’re not alone. With the widespread adoption of AI in the business world, the temptation to harness GAI capabilities is natural. However, before diving in, it’s crucial for businesses to assess these tools carefully. They must also decide […]
As businesses reach at the last quarter of the year, they see an explosion of new leads and updates to existing CRM records thanks to ramped-up campaign activities for Q4. Failing to prepare your CRM can leave you with bad data, error-prone workflows, and angry execs at the most revenue-critical time of year. Preparing your […]
At the recently concluded Dreamforce 23 event, all the spotlight was on the Einstein 1 Platform & Einstein Co-Pilot, aligning with the event slogan AI + CRM + Data + Trust. Naturally, trust took precedence in the announcement, as the AI trust gap is the most common challenge businesses face when implementing AI in their […]
Sales Planning is a crucial component in revenue generation. Companies can achieve sustainable growth by aligning sales efforts with business objectives. But the catch lies in picking the right sales planning strategies for your team. The ideal sales planning strategy depends on your company’s stage, needs, resources, and operating mode. In this blog, we have […]
The introduction of Sales GPT and Service GPT by Salesforce represents a major breakthrough in the realm of AI-powered tools for sales and service operations. These cutting-edge solutions leverage the power of natural language processing (NLP) and machine learning to transform how businesses engage with their customers, optimize processes, and drive revenue growth. Most importantly, […]
With the evolving technology and customer expectations, Banks recognize the value of personalized experiences and are investing in solutions that can meet the evolving demands of their customers. Salesforce’s Financial Services Cloud provides the banking sector providing with the necessary tools to drive personalization and enhance customer experiences by leveraging the power of AI, Data, […]
Salesforce introduced Salesforce Starter for Indian SMEs to leverage the power of a world-leading CRM platform, previously available mostly to larger enterprises, to effectively manage sales, service marketing, and improve business outcomes. As SMBs hold their significance as drivers of the Indian economy, the custom CRM, designed specifically for them, will accentuate their potential to […]
Salesforce’s recent announcements around AI CRM and Data have been revolutionizing businesses across various industries. Right from its integration with Google Cloud to unlock the power of AI, CRM, and Data in business to incorporating them into Field Service Operations, it seems Salesforce is determined to help businesses navigate tech transformations and the inflationary crisis […]
The recent surveys conducted by Salesforce brought up the concerns of security risks with company-owned data and the lack of confidence of two-thirds of the customers regarding their tech stacks’ incompatibility with AI. To counter these challenges,Salesforce Unveils AI Cloud to Transform Enterprise CRM. AI Cloud empowers businesses to host and deliver AI models, enabling […]
CAN SPAM is the U.S. Federal standard for sending emails. The law requires businesses that send commercial emails with the primary purpose of delivering commercial content to meet certain criteria and regulations. While it is solely a company’s responsibility to comply with the CAN-SPAM guidelines, Marketing Cloud makes it easier to follow them by activating […]
Today technology has become an indispensable tool for optimizing operations and boosting productivity. However, sometimes businesses can go overboard with technology, leading to vendor sprawl – an overwhelming amount of disparate technology solutions. The result is a jumbled mess of apps and silos that can hinder business growth. The ideal solution is to consolidate your […]
Salesforce AppExchange is a treasure trove of apps that can help you customize and enhance your Salesforce experience. With over 5,000 apps to choose from, there’s an app for almost everything you need – from data cleansing and document generation to marketing automation and project management. With so many providers and features available for a […]
Einstein GPT is a breakthrough solution in the world of CRM, as it is the first generative AI CRM platform designed specifically to unlock the power of generative AI in CRM. By integrating cutting-edge generative AI technology into the Salesforce CRM, users can easily and quickly create AI-generated content for every aspect of their interactions, […]
Salesforce recently released its annual State of Sales report. This report provides an in-depth analysis of the sales trends and challenges that businesses are currently facing. The findings of the report also reveal a poor revenue growth in sales last year. While the year 2023 casts gloomy expectations, sales teams are now needed to reimagine […]
A custom-built CRM is a platform designed and developed specifically to meet the unique needs and requirements of a particular business. Unlike off-the-shelf CRM solutions that come with a standard set of features and functions, a custom-built CRM is tailored to the specific processes, workflows, and business objectives. A custom CRM can help make your […]
Salesforce, the world leader in CRM technology, unveiled a suite of fresh innovations to help retailers nurture their advertising sales, gain greater transparency of transactions between digital and brick-and-mortar stores, and uncover new opportunities with their customer data. The New Retail Innovations include Salesforce for Retail Media Commerce Cloud innovations Salesforce Genie Customer Data Cloud […]
According to Salesforce, 90% of the Salesforce customers rely on Salesforce CRM Consulting Partners and their apps, shedding light on the fact that hiring a Salesforce Application Consultant is essential to the growth of your business. But with so many consultants in the market, how do you know which one is right for your needs? To help you make […]
For Salesforce customers, this means there’s a lot of great new functionality to explore. From enhanced declarative features to exciting features for developers, Salesforce Spring ’23 delivers the tools you need to maximize your efficiency and productivity. Let’s take a look at the top 10 features and how they can help you get the most […]
The Salesforce LIVE: India event, streamed live on 6th July 2022, unfolded a series of innovations and new ventures. This virtual event had an interesting lineup of sessions that began with the main show, followed by product demos and inspiring success stories from luminary speakers and trailblazers. The agenda of the event was centered on […]
